Individuals and organizations can sponsor Youngstown Radio Reading Service (YRRS) programming with a contribution. Listeners of YRRS live in Mahoning, Trumbull, Columbiana, Ashtabula, Lawrence and Mercer Counties. Radios are stationed in area nursing homes and hospitals, which expand listening audiences beyond private homes.
For over 40 years, Youngstown Radio Reading Service (YRRS) has enabled blind and print-impaired people to remain in touch with their community through broadcasts of in-depth newspaper readings and more. Operating as a side band of WYSU and housed at Youngstown Goodwill, this station reaches over 1,200 people through its special radio receivers, provided free to qualified listeners.
Each year the station has continued to experience funding cuts that have forced YRRS to cut back on their broadcast schedule and staff. These funding cuts have made the support of sponsors even more important to our operation.
YRRS provides unique access to current information such as retail and grocery ads, entertainment listings, financial and investment coverage, and health information. Many of the listeners are older adults who depend upon YRRS for their news and local information.
Sponsors receive quality on-the-air exposure to a loyal audience, which extends to their family members and friends. Messages can be targeted to a specific program or audience and can be chosen from more than 50 programs or topic categories. In addition to recognizing underwriters in the YRRS broadcast programming schedule, they are also listed in Goodwill’s quarterly newsletter.
Funding from sponsors enables YRRS to continue to provide access to printed information to those who are visually, physically, or learning disabled. For a broadcast application that provides details of the underwriting arrangement, please contact YRRS at 330.759.0100 or you can print an application here.